Li-Ning Company is a global player of athletic sportswear mainly providing sporting goods including footwear, apparel, equipment and accessories for professional and leisure purposes under the Li-Ning brand, based in Beijing.

During his career Mr. Li Ning achieved 106 Gold Medals as professional gymnast before retiring and founding Li-Ning Company in 1990. During 27 years of development the brand has become the representative Chinese sports brand with an extensive supply chain management system and a retail distribution network around the world running brand marketing, research and development, design, manufacturing, distribution and retailing performed by 2890 employees (June 2016) worldwide.

With the Slogan “Anything is Possible”, the company encourages people to enjoy sport, to discover the own potential and to pursue the breakthrough.